Archive for the 'Business Strategy' Category

A great product deserves a great image. Some of technology’s most recent branding successes include Apple, Google and Skype.

Is InQuest a great brand? Only time can answer a perennial question. What I can say with absolute confidence is that I gave the branding process the time, respect and effort I think it deserves. [...]


Anybody who earns a living recruiting knows that recruiting is an activity which lends itself well to inadvertently wasting time on activities that don’t translate into revenue. Successful recruiters know that impeccable time management is the number one reason for their success. Big billers are master time optimizers. They spend the majority of their time [...]